Recruitment Marketing Assistant - Driver Hiring

Company: Penske
Location: Reading
Posted on: March 20, 2025

Job Description:

POSITION SUMMARY: In collaboration with the Employer Brand manager and our external agency, you will assist with media to attract new driver candidates to Penske. The Recruitment Marketing Assistant will be responsible for supporting our recruitment marketing, sourcing (recruiter enablement) and social media campaigns that position Penske as an employer of choice. Through regular consultation with recruiters, you will help to promote brand awareness, sharing our Penske story. This is a fun and creative position that supports our staffing needs with innovative solutions. In this hourly role, the Recruitment Marketing Assistant will primarily support processes around recruitment marketing & social media, Penske recruitment collateral, media monitoring, and CRM efforts which support our driver hiring goals. You will also use HR systems to support reporting from marketing and sourcing activities. This position will be hybrid, reporting into our Green Hills, PA offices three days a week. JOB RESPONSIBILITIES: Support the requests of the Talent Acquisition team with our external agency, launching media to drive applications. Create and post on various social media platforms. Upon direction from the employer brand manager, assist with media campaigns, Google AdWords, and Facebook Ads campaigns. Monitor company websites and media partner sites. Assist with our candidate experience and company digital reputation monitoring. Audit and make updates to media partner sites. Maintain various reports. Manage flow of candidates from social sourcing strategies Coordinate candidate review from CRM and military partners. Completes various other duties and projects as assigned by Management. Attention to detail, creativity, and a positive can-do attitude a must! QUALIFICATIONS: Associate degree equivalent from two-year college; or minimum one-year related experience required. Prior demonstrated high-touch customer service and follow-up experience required. Candidates with prior recruitment marketing and/or social media support highly preferred. Prior ORC or other applicant tracking systems or Smartsheet experience highly preferred. Prior experience in candidate sourcing or CRM is highly preferred. Prior experience working with recruitment marketing agencies a plus. To perform this job successfully, an individual must have knowledge of Word, Excel and must be internet and social media savvy. Qualified candidates must be creative and have excellent writing abilities. High degree of attention to detail. Proficiency working in a fast-paced environment. Bilingual, fluent English/Spanish written and verbal communication a plus. Previous transportation industry experience a plus. PHYSICAL REQUIREMENTS: The physical demands described here are representative of those that must be met by an associate to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. The associate must regularly lift and /or move up to twenty-five pounds. Specific vision abilities required by this job include Close vision, Distance vision, Peripheral vision, Depth perception and Ability to adjust focus. While performing the duties of this Job, the associate is regularly required to stand; walk; sit and talk or hear. The associate is frequently required to use hands to finger, handle, or feel and reach with hands and arms. Penske is an Equal Opportunity Employer. About Penske Truck Leasing/Transportation Solutions Penske Truck Leasing/Transportation Solutions is a premier global transportation provider that delivers essential and innovative transportation, logistics and technology services to help companies and people move forward. With headquarters in Reading, PA, Penske and its associates are driven by a dedication to excellence and a commitment to customer success. Visit Go Penske to learn more. Job Category: Human Resources Job Function: Talent Acquisition Job Family: Human Resources Address: 100 Gundy Drive Primary Location: US-PA-Reading Employer: Penske Truck Leasing Co., L.P. Req ID: 2503667 Date posted: 03/19/2025

Keywords: Penske, Reading , Recruitment Marketing Assistant - Driver Hiring, Human Resources , Reading, Pennsylvania