Senior Manager, Oncology Product Communications
Company: Disability Solutions
Location: Horsham
Posted on: October 9, 2024
Job Description:
Johnson & Johnson is recruiting for a Senior Manager, Oncology
Product Communications to be located in Horsham, PA.The Senior
Manager, Oncology Product Communications is responsible for the
development of integrated communication and public affairs
(C&PA) strategies to support our Oncology portfolio and
unbranded disease awareness initiatives. In this role, the senior
manager will focus on accelerating growth for the brands to further
strengthen and differentiate our oncology portfolio value
proposition. Further developing and managing relationships within
the cancer care community as well as patient and HCP influencers
will be a critical part of this role. The role reports to the
Communications & Public Affairs Leader, Oncology Product
Communications, HematologyThey will also lead anticipated product
launches, line extensions, FDA filings and other branded media
activities across the Hematology portfolio as well as unbranded
multicultural campaigns and initiatives intended to raise awareness
of cancer related health inequities among underserved communities
in North America.At Johnson & Johnson, we believe health is
everything! Our strength in healthcare innovation empowers us to
build a world where complex diseases are prevented, treated, and
cured, where treatments are smarter and less invasive, and
solutions are personal. Through our expertise in Innovative
Medicine and MedTech, we are uniquely positioned to innovate across
the full spectrum of healthcare solutions today to deliver the
breakthroughs of tomorrow, and profoundly impact health for
humanity. Learn more at https://www.jnj.com/.Key
Responsibilities:
- \r
- Develop and implement innovative communication and public
affairs strategies and programs in support of brand business
objectives for the US oncology portfolio.
- Lead all external and internal multicultural communication
efforts for unbranded disease awareness.
- Deepen awareness of J&J's commitment in oncology and
identify storytelling and engagement opportunities that elevate our
portfolio of products with hematologists & oncologists.
- Develop and implement thought leadership programs that elevate
J&J's position in oncology and enhance our reputation within
the community oncology setting.
- Build partner trust through proactive advocacy efforts, with a
key focus on engaging and supporting the patient advocate
communities.
- Proactively drive business and Enterprise outcomes by
identifying and applying key outcomes metrics to communication
practices, and provide insights that drive confidence, integration
and alignment. Partner closely with Marketing and Strategy &
Insights CoE to develop metrics and assess impact.
- Build understanding of current issues in the environment
affecting businesses and brands; in partnership with Public Affairs
colleagues, develop and implement public affairs strategies that
inform and shape belief, action, behavior, and advocacy to shape
the external environment.
- Serve as strategic counselor to Sales and Marketing and Medical
Affairs VP Leaders on external and internal thought leadership
content.
- Maintain partner trust through effective management of
sophisticated, significant issues: Proactively identify potential
brand / franchise-related issues and develop issues-management
strategies.
- Drive employee engagement and advocacy through powerful
organizational communication: Partnering with business leaders,
develop internal communication strategy and messages to inspire,
engage, inform and align employees.
- Shape and influence business decisions and serve as trusted
advisor to mid and senior level leaders, including marketing
leadership and members of the Oncology Leadership Team.
- Develop and curate content that is compelling, relevant, and
grounded in partner understanding and insights.
- Build GCPA capability and excellence: Model and inspire a
continuous improvement mentality to ensure function stays on the
forefront of communications, change, technology, social media, and
other key trends; share best practices.
- Partner closely with the relevant Therapeutic Area
Communication Leader within the R&D organization, Corporate
Media Relations, Public Affairs, Government Affairs, and Investor
Relations.
- Manage public relations agency; includes managing public
relations budget, measurement, and reviews.\r\r
Keywords: Disability Solutions, Reading , Senior Manager, Oncology Product Communications, Executive , Horsham, Pennsylvania
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